Coffee-forward, wood smoke, and burnt caramel French Roast: The rich coffee character of French Roast comes from a longer, hotter roast, which not all beans can handle and only Peet's has perfected. Only Genuine K-Cup. Pods are optimally designed by Keurig (not recycled in all communities) for your Keurig (not recycled in all communities) coffee maker to deliver the perfect beverage in every cup. The original craft coffee. Our Story: When Alfred Peet opened his first shop in Berkeley, CA in 1966, he quietly ignited a revolution that forever changed the expectations of American coffee drinkers. Today, we follow his example, using only the world's finest coffees and still roasting each batch by hand to achieve the richest, most flavorful cup. The Pursuit of Perfection: Alfred Peet was renowned for achieving perfection through his blends. His secret? Bringing together coffees so exceptional, each could stand on its own. For unparalleled complexity and nuance, look no further than our signature blends. Alfred Peet was renowned for achieving perfection through his blends. His secret? Bringing together coffees so exceptional, each could stand on its own. For unparalleled complexity and nuance, look no further than our signature blends. peets.com. www.Keurig.com. how2recycle.info. Find us on Facebook.com/Keurig or Twitter.com/Keurig. To learn more, visit Keurig.com/GenuineK-CupPod. For brewer inquiries, contact: 1.866.901.Brew/1.866.901-2739. www.Keurig.com. Recyclable (Not recycled in all communities) K-Cup Pods: Peel, empty, recycle. Peel: Starting at puncture, peel lid and dispose. Empty: Compost or dispose of grounds (Filter can remain). Recycle: Check locally (Not recycled in all communities) to recycle empty cup. Visit Keurig.com/recyclable to learn more. This carton is made with recycled material. Please recycle. how2recycle.info.